Mictic (www.mictic.com), a young company founded in July 2018, has just successfully completed a seed round. In addition to the Swiss Startup Group, a number of experienced private investors have also participated in this financing round. Mictic will invest the funds primarily in developing its product and adding further talent to its team.
Mictic has developed a wearable device including a sensor chip that converts motion into sounds in real-time. It enables music creation through body motion and enhances fun for sports, games and other activities as live movements are converted into corresponding sounds.
"We are very pleased that we were able to convince experienced investors to join us," says Rolf Hellat, founder of Mictic AG. "For us, this represents another crucial milestone that will enable us to reach the next key steps in the development of our company."
For the Swiss Startup Group, which supported Mictic through its Company Building program last year, this financing round reaffirms the unique potential of the company and its team. Max Meister, Chief Strategy Officer of the Swiss Startup Group and Chairman of the Board of Directors of Mictic: "We have been able to leverage our broad platform effectively to support the company in the context of the structuring of its operations, its fundraising activities and the initiation of selected commercial discussions.”
Following a pre-sale campaign in Q2 2020, Mictic plans a full commercial launch of its product towards the end of the year. The team is currently focussing on its app development, product supply chain and its go-to-market strategy targeting a global roll-out.
About the Swiss Startup Group AG (SSUG)
The Swiss Startup Group is a privately financed Swiss venture platform to scout, analyze, accelerate and invest in the most promising early-stage Startup projects in Switzerland. Over the last years, SSUG has developed a unique platform where top early-stage Startups, venture investors, corporate partners, academic partners and mentors meet, exchange, accelerate and invest.
Learn more: www.swissstartupgroup.com
About Mictic AG
Mictic is a fast-growing startup with a highly dedicated team coming from various backgrounds. The company was founded in 2018 and is based in Zurich, Switzerland.
The Mictic team aspires to develop innovative music experiences using technology in ways that profoundly change how people interact with music. Their aspirational goal is to push creative boundaries and invent new ways of entertainment for everyone who likes to enjoy music in combination with movement.
Swiss Startup Group AG
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